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About EIA Our Vision | Mission | Core Values

Welcome Dear Students

Congratulations on furthering your education, your career and your future with Edvantage Institute Australia (EIA). As a student at EIA, you have rights and responsibilities, most of which are outlined in this handbook and can be found on EIA’s website. If you have any further inquiries, please feel free to ask your Student Support Officer or one of the friendly EIA staff. During your study here you will gain experience, knowledge and skills in a variety of ways. We hope that EIA will be the pivotal point where learning with us will empower you. Many of you are new to higher education as you enter your study at EIA. How you utilise your time with us depends mainly on your motivation and dedication to achieving your aspirations. We would like to enhance your motivation by offering you the well-qualified teachers to inspire your desired studies into action!

At EIA, you will gain the following:

  • Learning from leaders of the industry, share experience and identify opportunities;
  • Gaining insights on how to prepare for challenges and opportunities;
  • Keeping pace with changes and learn what is ahead;
  • Improving employability and prepare for a hopeful, successful and economically secure future.

We endeavour to provide you with a learning environment that helps you achieve your educational goals and future career aspirations. Remember you have the key that determines exactly what you want from EIA education and beyond.

Strive to be a better you and you will be all that you desire to be!

We wish you every success in your studies at EIA.

Dr. Celina Yu
General Manager

About us Edvantage Institute Australia

Edvantage Institute Australia (EIA) is a doorway to global educational opportunities. We are part of an international education group listed on the Hong Kong Stock Exchange – Edvantage Group Holdings Limited. EIA is offering a three-year Bachelor of Marketing degree during its first official launch and we welcome local and international students to apply to study in Melbourne Australia. EIA is also a sister college of Global Business College of Australia (GBCA), a nationally recognised training organisation (RTO) and Vocational Education and Training (VET) provider, committed to improving your practical skills with a high-quality education to prepare you for the workforce – providing you with more opportunities. We are registered by TEQSA to deliver Higher Education programs.

The EIA’s principal place of business is located at 337 La Trobe St, Melbourne, VIC 3000, Australia.

The EIA campus is located at 338 Queen St, Melbourne, VIC 3000, Australia.


EIA aspires to become an outstanding private provider of higher education in Australia by providing programs founded on academic quality and industry relevance that are supported by a learning environment and student experiences aimed to empower students with critical thinking, advanced knowledge and applied skills to attain success in their future careers.


EIA’s mission is to be a cutting-edge higher education provider for all students aspiring to turn their goals into reality by delivering real-world programs that cater to future demands for students to build career-relevant skills for ongoing opportunities.



Integrity, Inclusiveness, Innovation, Impact.


Discipline knowledge |  Teamwork | Emotional intelligence | Communication skills | Problem-solving | Leadership attributes | Intercultural understanding | Ethical adaptation ability | Self-awareness capacity

EIA Campus

We are located in the Free Tram Zone with tram and bus stops at our doorsteps.

Flagstaff and Melbourne Central train stations are within 2 blocks where you can also find some of the authentic Melbourne Cafes, shopping centres, banks, State Library of Victoria, Queen Victoria Market, parks and landmark attractions.

Our Facilities

EIA-GBCA, the two institutions are committed to ensuring the highest standards of educational delivery as well as providing holistic academic and non-academic support to students both during and after their studies. The two institutions have plans to co-develop and deliver courses across other disciplines.

With a strong focus on enhancing student satisfaction and graduate outcomes, courses are led by proficient and qualified academics and professionals with relevant industry experience. Our partnership offers programs that seamlessly integrate academic knowledge with practical applications, that encourages independent thinking and exchange of ideas. This valuable learning experience will equip graduates with disciplinary knowledge coupled with employability skills, an innovative mindset and the ability for lifelong learning.

Apply for Bachelor of Marketing​ Smart Knowledge and ability for a brighter career